As many know, I'm a huge fan of The Three Caballeros, the 1944 animated classic starring Donald Duck & Jose Carioca and introducing Panchito. To my surprise while surfing, I came upon a character (Disney's biggest commercial cartoon star) who is celebrating his 50th Anniversary this year!
Meet Freshup Freddie, a cocky animated rooster representative of the 7-Up Beverage Company in the 1950s who gave lessons on how to plan successful parties and picnics by having plenty of 7-Up on hand.
Fresh-Up Freddie was the personification of 7-Up's happy slogans "Fresh-Up with 7-Up," "You Like It, It Likes You" and "Nothing Does It Like 7-Up." Freddie dressed in human clothing and sometimes wore a derby, bow tie, vest, slacks, spats, and garter band on his sleeve. Leo Burnett created the Fresh-Up Freddie ad campaign in 1957. By 1958, Freddie made his debut on the popular Disney TV series "Zorro."
Walt Disney artists modeled Freddie's cartoon image after the rooster Panchito from the Disney movie "The Three Caballeros." Freddie was supposedly named in honor of Seven-Up bottler Fred Lutz, Jr.
Below is a 7Up commercial featuring Freddie from YouTube: