Recap:
- December 31, 2012 marked the end of the current contract between Enesco, LLC and the Walt Disney Company for the Walt Disney Classics Collection.
- December 06, 2012 Enesco, LLC released an announcement that they were passing the torch back to Disney and the line will continue in 2013 under a new licensee to be announced in early 2013.
- January 03, 2013 Precious Moments Inc. announced they were the new licensee of the collection. This past Friday, images started to surface on the internet of part of their releases planned for this year, slated to arrive at retailers by Sept.
Part of their announcement stated the following, "The Walt Disney Classics Collection line, through PMI, will continue to share the same standards of creativity, excellence and quality."
Since the announcement in December, I've received a lot of emails and tried to keep an open mind regarding the future of the line under someone new. The line was first handled by Schmid, then brought in-house (Walt Disney Art Classics) and then licensed to Enesco.
From its inception in 1992, the line maintained its artistry and integrity throughout even though some saw the end when Enesco became the licensee, fearing the line would become nothing more than giftware. Most will agree, Enesco upheld the same standards as its predecessors.
Yes, Enesco strayed from actual film moments (Tinker Bell Seasons Series, Mickey Sculpting Mickey and the most recent 20th Anniversary sculpture) and recall vividly the uproar with the release of the Spotlight Collection (based on actual Disney model sheets) and the Gallery Edition Series (sculptures done in a bronze-colored paint) but those were pale in comparison to my first impressions of these future releases.
From the photos made available from PMI on Friday, (basing my opinion on both low and a higher resolution images) found these releases underwhelming and consider them more giftware vs. fine porcelain sculptures. Maybe I've become spoiled, maybe a bit overprotective of a line that many of us have been collecting for 20 years but a few things I noticed immediately in this announcement:
1. When did Snow White or Belle wear a crown or Cinderella wear bracelets on both arms in their respective films?
2. We've come to expect 'plussing' such as opalescent paint, bronze, pewter and Swarovski crystals but glitter?
3. What animated short is Cowboy Mickey from?
Had this been a new line to replace the Walt Disney Classics Collection to possibly fill a void, maybe long time collectors like myself wouldn't be as critical but the Walt Disney Classics Collection logo is tied to these releases. How did someone at Disney approve these releases and consider them in the same vein? Did they feel because the Walt Disney Classics Collection was attached to them, that made everything ok?
I honestly wish Disney, when Enesco opted not to renew their contract, would have just retired the line. The line reached a milestone 20 years, had a banner year with great releases and what an appropriate piece to end an era, Snow White & Prince Charming. Appropriately titled, 'Fairytale Ending' and honoring Walt's first theatrical release and Disney's 1st Princess.
To the WDCC Team, many who have been there since the beginning and the talented sculptors who created magic bringing 2D characters to life in 3D thank you for the legacy you created honoring the beloved films and characters of it's many collector over these past 20 years.