Disney Store to unveIl ALL-new product collections
at d23 expo 2015
Glendale, Calif. — July 23, 2015 — Disney Store today announced the all-new
collections and Limited Editions set to launch at this year’s D23 EXPO 2015, Disney’s ultimate fan event held at the
Anaheim Convention Center August 14–16. Located within the Disney Consumer
Products Pavilion at D23 EXPO, the Disney Store shop will feature new and
exclusive products showcased throughout more than 3,000 sq. ft. of retail
space. New items celebrating everyone’s favorite characters will be unveiled
each day throughout the weekend.
In addition to offering attendees the
chance to shop special products not yet available to the general public, fans
will also have the chance to meet the artists and designers who created these
exciting new collections and be treated to the official Disney Store opening
ceremony on Friday, August 14. During the ceremony, a special attendee will be
chosen to “unlock imagination” at 9 a.m. alongside some of Disney's most famous
characters.
D23 EXPO attendees will get a first
look at collections making their debut at the event, including the next
installment of the popular Disney Fairytale Designer Collection; a Limited
Edition Doll Collection from ABC Studios’ television series Once Upon a Time; Toy Story 20th Anniversary; and Disney Tsum Tsum.
Highlights of the new collections include:
Disney Fairytale Designer Collection – Happily ever after meets happily evil in
Disney Store’s newest series of the Disney Fairytale Designer Collection being previewed
at D23 EXPO. Featuring five sets of Limited Edition pairs, these collector doll
sets were designed by Disney Store artists and carefully crafted to capture the
beauty and romance of fairytale friends and foes.
Available
for the first time at D23 EXPO, guests can pre-purchase the complete set of
five Hero/Villain pairs prior to the general public pre-sale beginning online
Monday, September 14.
Following
the preview at D23 EXPO, the doll sets will be released and available for
purchase in stores and online starting September 29, with a new pair released
each week. Each set is limited to an edition of 6,000 globally and comes with a
Certificate of Authenticity.
This line
expands into a collection of apparel, mugs, journals, home décor and more,
available to the general public in stores and online on September 14.
·
Exclusively for guests who purchase
the doll set at D23 EXPO, Ginnifer Goodwin (Snow White) and Lana Parrilla (The
Evil Queen) will be available for an autograph signing at the ABC booth on the
D23 EXPO floor from 4 – 4:45 p.m. on Saturday, August 15. This special opportunity
will be followed by the Once Upon a Time
panel taking place in Stage 23 from 6 – 7 p.m.
·
Star
Wars – Disney Store will launch an
exclusive collection of Star Wars items
at the EXPO on Friday, August 14. The collection will feature apparel,
collectibles, and toys, including the Star
Wars Elite Series, a new line of highly articulated and detailed die
cast action figures, representing characters from Star Wars Episodes I-VI. The action figures will be sold
individually at Disney Store locations beginning later this year; however, EXPO
attendees have the opportunity to purchase the full set of Star Wars Elite Series action figures, which includes D23 EXPO-exclusive
versions of R2-D2 and C-3PO.
Additionally
at D23 EXPO, Disney Store will introduce Star
Wars Legion Helmets, a series of eight vinyl collectible helmets inspired
by the Star
Wars Legion Helmet project launched in early 2014. Celebrating
creativity and Star Wars, the project
pulled together artists from across The Walt Disney Company, resulting in 300 stormtrooper
helmets being transformed into diverse pieces of art, which inspired these
collectible recreations – epic additions to every Empire.
·
Toy
Story 20th Anniversary – In celebration of the 20th Anniversary of
Disney∙Pixar's Toy Story, Disney
Store gleaned art from the adored film’s archives to illustrate the evolution
of the beloved characters, Buzz and Woody. Featuring toys, collectibles,
apparel and more, this collection will be released at the Disney Store shop at
D23 EXPO on Friday, August 14.
·
Disney Tsum Tsum – All-new collections of everyone’s favorite stackable plush will be unveiled
at D23 EXPO, with one releasing each day in limited quantities in mini, medium
and large sizes. In addition, limited-edition mini box series – exclusive to
D23 EXPO – will be released along with each collection, and a Mickey Mouse Tsum
Tsum mini vinyl figure will be available for $5 with any purchase, while
supplies last.
Also launching at D23 EXPO is Disney Store’s “Disney 3D Print
Studio,” which offers fans the chance to personalize figures, including
Marvel’s Iron Man, with their likeness through the use of facial-scanning
kiosks. The figures ordered at the event will feature packaging unique to D23
EXPO.
New this year, in an effort to
minimize wait times for guests, D23 is introducing StorePass at select D23 EXPO shopping locations, including the
Disney Store shop. A limited quantity of StorePass
tickets will be available starting at 10 a.m. on Friday, August 14, and while
they last, at the StorePass desk
located adjacent to the StagePass distribution
area in Hall A. Guests can visit D23EXPO.com’s “Things
to Know” page for more details.
The Disney Store shop at D23 EXPO can be found
in the Disney Consumer Products Pavilion. Additional details and updates about Disney
Store D23 EXPO events and activities will continue to be updated on www.D23EXPO.com, on Facebook, and Twitter @DisneyD23.
To find a local
Disney Store, guests can visit www.DisneyStore.com/storelocator or call (866) 902-2798. Guests can
also sign up for email alerts at www.DisneyStore.com/Updates, become a fan on
Facebook www.facebook.com/DisneyStore or follow along on
Twitter @DisneyStore.
Tickets for D23 EXPO 2015 are $74 for
a one-day adult admission and $54 for children 3–12. Tickets for members of
D23: The Official Disney Fan Club are $65 for a one-day adult admission and $48
for children. Multi-day money-saving tickets are also available. D23 Members
can save as much as $112 off the price of admission, based on the purchase of
four three-day tickets at the D23 Member rate. For more information on tickets
and the ticket pricing structure for D23 Members and general admission, visit D23EXPO.com.
